Psychology and mass media- individual project 3

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  • Discuss an advertising campaign that used violent imagery or sexual content. You may use the campaign you selected to analyze, or choose a new campaign.
    • Are there violent images or sexual content associated with the product? If so, what are they?
    • Is it overt or subtle in its tone? What is the anticipated reaction to the use of such content and images in advertising?
    • What does the academic literature on violent and sexual content in mass media suggest are the impacts of such content on individuals?
  • Provide at least 2 scholarly resources to support your answer.

  Violence See, Violence Do?

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