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In reviewing the case study on British Airways, it is important to consider the full 10-year period described in the case study (1980–1990). British Airways transformed itself from an organization of inefficiencies into a customer-focused and financially healthy organization. As you prepare your thread, reflect on the transformative power of change in almost every area of the company and the overall change in company culture, and respond to the following prompts:
Prepare your thread in accordance with the instructions; also, review the Discussion Board Grading Rubric prior to posting your thread.
Your thread is due by 11:59 p.m. (ET) on Thursday. Your replies are due by 11:59 p.m. (ET) on Sunday.
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