Business plan part 2 | BUSN 635 | American Public University

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Course Objectives:

  • Develop the business plan and understand all key components required for success development and implementation
  • Determine how to write a business plan and the essential elements of a business plan

Business Plan Part 2 (3-4 pages):

6. Business Operations Plan

7. Management & Organization

8. Financial Operation (include Startup Expenses & Capitalization)

9. Financial Plan

Appendices (could include):

  • Agreements (Leases, contracts, purchase orders, letters of intent, etc.)
  • Intellectual property (trademarks, licenses, patents, etc.)
  • Resumes of owners/key employees
  • Advertising/marketing materials
  • Public relations/publicity
  • List of equipment

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