Begin by reading 4.1, Hucksters in the Classroom on page 140-141 of your textbook.
Use your full-sentence outline and associated feedback from Module 2 to begin the full development of this case analysis.
Next, reflect upon the following in preparation for composing a case analysis:
If you were a member of a school board contemplating the use of either industry-sponsored materials or Channel One, what would you recommend?
Do you think that industry in general and Channel One in particular are intentionally using teachers and students as a means to profit?
Do they have a genuine concern for the educational process?
In either case, if teachers and students benefit from these educational materials or from viewing Channel One, is there any grounds for concern?
Develop a moral framework that you can defend to support your views.
Then, develop your case analysis using the five following sections:
Section 1: Introduction and situational analysis. Describe the ethical dilemma, giving appropriate background information. The term dilemma implies that there are pros and cons to various options, even if some are clearly more socially acceptable than others. This is also where you do your situational analysis identify factors related to the individual(s) involved (consider the readings from this module), company and managerial practices and policies, external factors such as economic pressure, and any other aspects of the situation that you believe helped create the dilemma. Do not tell the story of the chosen case, instead spend time on pulling out the relevant points that form the main thrust of the ethical dilemma.
Section 2: Stakeholder analysis. Identify the key stakeholders and how they are potentially impacted by the various options in the dilemma. Note that stakeholder analysis is particularly pertinent to the consequentialist approach, and that one of the challenges is in estimating positive and negative impacts on relevant stakeholders. Do the best you can, looking at both good and bad consequences for each stakeholder group. Make sure you summarize the overall situation and come to a conclusion about the greater good.
Section 3: Analysis based on ethical theories. Analyze the ethical dilemma using a relevant theoretical perspective from this modules material.
Section 4: Conclusion and recommendations. Up to now, you have been analyzing and comparing options. Here is where you pull together the different threads of your analysis and determine whether or not the company or individual did the right thing. Also, make recommendations about what should have been done. Make sure your justifications clearly flow from your analysis. Make managerial and policy recommendations that would help avoid similar ethical dilemmas in the future and provide guidance to help those facing a similar dilemma.
Section 5: References. List at least three sources (other than the articles provided, your text, or the case article) where you located additional information about the company and the associated ethical dilemma(s).
General guidance: Include a title page, and label the five sections. Your paper should be 5 pages in length, not including the title and reference pages. All citations should be in APA 6th Edition format. Double space your paper, and use Times New Roman, 12-point font, with one-inch margins
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